By Stevanne Auerbach, Ph. D. 'Dr. Toy'


Toys For a Lifetime. New York: Universe / Rizzoli. 1999. 144 pp. $25.00. ISBN 0-789-30355-8

Dr. Toy's Smart Play: How to Raise a Child With a High P. Q. (Play Quotient). New York: St. Martin's Press. Griffin Trade Edition. 1998. 288 pp. $13.95. ISBN 0-312-18089-6

Keys to Choosing Child Care. New York: Barron's Educational Series, 1991. 152 pp., $5.95 (paper) ISBN 0-8120-4527-0.

The Toy Chest: A Sourcebook. New York: Lyle Stuart, 1986. 226 pp.; $19.95 (cloth) ISBN 0-8184-0410-8. $12.95 (paper) ISBN 0-8184-0405-1

The Alphabet Tree. [childrens book]. Mt. Desert, ME: Windswept House, 1985. 59 pp., $5.95 (paper) ISBN 0-932433-25-4.

Choosing Child Care. New York: E. P. Dutton, 1981. 116 pp., $12.95 (cloth) ISBN 0-525-93217-8. $5.95 (paper) ISBN 0-525-93201.

The Whole Child: A Sourcebook for Parents. New York: G. P. Putnam and Sons, 1980, ISBN 0-399-12364-4. 256 pp. $22.90 (cloth) $19.95 (paper) Perigee, 1981. ISBN 0-399-50554-7.

Confronting the Child Care Crisis. Boston: Beacon Press, 1979. 127 pp., $9.95 (cloth) ISBN 0-8070-412.

Child Care: A Comprehensive Guide. 4 Vols. New York: Human Sciences Press, 1975-1979. (cloth)

Vol. IRationale for Child Care Services Programs vs. Politics. 1975. Foreword: Senator Walter M. Mondale, Vice President, Ambassador to Japan. $13.95. ISBN-87705-218-2.

Vol. IIModel Programs and Components. 1976. Foreword: Congressman John Brademas, President, N.Y.U. $14.95. ISBN 0-87705-256-5.

Vol. IIICreative Centers and Homes. 1978. Foreword: Edward Zigler, Ph.D., Professor Emeritus, Yale University, Dir. OCD. $14.95. ISBN-0-87705-275-1.

Vol. IVSpecial Needs and Services. 1979. Foreword: Jeanette Watson, Head, Early Childhood, Texas. $15.95. ISBN 0-8775-349-9.

Choosing Child Care. San Francisco, Parents and Child Care Resources. Illustrations by Trina Robbins. 1976.80 pp. $3.00. LC-7523842.

Parents and Child Care: A Report on Child Care Consumers in San Francisco: A Study of Parental Expectations for Child Care from a Cross Cultural Perspective. San Francisco, CA: Far West Laboratory for Educational Research and Development, 1974. 195 pp. (Reprinted in Dissertation Abstracts Vols. X-XII. Order from University Microfilms International Dissertations, P. O. Box 1347, 300 N. Zeeb Road, Ann Arbor Ml. 48106-1346;(800)521-3042.


Dr. Toy's Favorite New Toys and Games for the Holidays Bottom Line Secrets, November 15, 2002 (Note: 2.6 MB PDF file - Requires

  Bottom Line Secrets, March, 2002

What Makes a Good Toy?

Holiday Shopping Made Easy -- Cool Toys for Big Kids (Grown-Ups, Too).   Bottom Line Secrets, December 15, 2001.

Barriers to Play  The Kroll Report, November, 2001. - Many of us wonder about how children play, the kind of playthings they use, and whether or not they are actually having enough time to play each day

"Smart Toys: Your Childs First Learning Tools." Parent Guide. NY. November 1997.

"100 Best Products" Awards--Evaluations written for Dr. Toys Guide: A Magazine on the Internets World Wide Web. Plus "Best Vacation Products" "Best Classic Toys" and other features; Dr. Toys RX-weekly articles based on the King Features Syndicate.

"Dr. Toy", weekly feature for King Features Syndicate, October 1995 to present. Reports on issues about play and features the best toys and children's products as selected for awards by Dr. Toy in the "Best Products Programs."

"How to Choose the Best Products for Children" EdPlay Magazine, Winter 1996, 1-2.

"What Price Success? Pointers on Packaging and Promotion." Toy Business. February 1995. 12-15.

"Around the World With Dolls: Giving the World a Hug with Multicultural Dolls". Play Magazine, Winter 1995, pp. 33, 34, 66.

"Selecting the Best Products for School and Home." Proceedings, Families and Schools, A Global Perspective for a Multicultural Society Conference, Oakland, CA, October 1994.

"Fun and Games. The Right Stuff. An Overview of Age-Appropriate Toys." Long Island Parenting Magazine. August 1994.

"Choosing Toys for Outdoor Play." Atlanta Parent, April 1994.

"Tips on Toys" (Special Report)." Whittle Communications, NovemberDecember 1993: 42, 44.

"100 Best Product Picks for 1993." Early Childhood News, November - December 1993 [full color feature insert].

"Toy Packaging Can Help Guarantee Safety" (Final Word). Toy & Hobby World, JulyAugust 1993, 62.

"Outdoor Play." Parents & Kids Magazine, July 1993, 4.

"Sheen Has Worn Off." [first person feature in "City Life, City Problems" section] San Francisco Examiner, 25 January 1993.

"100 Best Product Picks for 1992." Early Childhood News. SeptemberOctober, 1992; NovemberDecember 1992 (full color feature insert).

"The Children Are Waiting." [guest column, editorial page] San Francisco Independent, 11 December 1992.

"One Neat City, One Big Joke." [guest column, editorial page] San Francisco Independent, 14 April, 1992.

"How to Choose Toys for Boys and Girls of All Ages" for Tricks of the Trade: A Collection of Experts. (Ed.) Jerry Dunn. Houghton Mifflin, 1991, 37-40. ISBN 0-3955-8083-8.

"Child Care in America is in a Sorry State of Affairs." [Open Forum, editorial page] San Francisco Chronicle, 23 July 1992.

"Children Who Kill." [guest column, editorial page] San Francisco Examiner, 20 May 1991.

"Dangers of War Toys is Kids' Serious Business." [Open Forum, editorial page] San Francisco Chronicle, 29 April 1991.

"Best Toys in the East Bay." Diablo Magazine, December 1990.

"Treasures of ChildhoodToy Collecting." Four Seasons Magazine, December 1990: l0, 100.

"A Place for Play." Play Magazine, Vol. 1 No.2. November 1990, 912.

"Traveling with Children." Four Seasons Magazine. March 1990, l0, 32.

Toy Times (Newsletter). San Francisco International Toy Museum. The Museum: Spring 1990, 4pp. Features included then Mayor (now Senator) Dianne Feinstein at opening of the Museum, Dedication of the Museum to the memory of Danny Kaye, special exhibits of dolls from Japan, many other special collections and exhibits.

"Toys that Last." First Magazine, December 1989, 96.

"Joy of Toys." Family Magazine (Stateside Edition). November 1989, 20-24, 50.

"Children's Museums in America." Working Woman, August 1989.

"Toys R For Fun." Image Magazine, San Francisco Examiner, 20 August 1989, 20-23.

"The Right to Choose." [guest column, editorial page] San Francisco Chronicle, 6 July 1989.

"Back to Basics: Toys that Have Stood The Test of Time." The Childrens News. December 1988, 10.

"Dangers of War Toys." War Child Monitor International. December 1988, 4.

"War Toys Can Harm Your Kids." Insight Features [national distribution], 30 November 1988.

"Choose Good Toys, Not Toy Guns." All About Kids (Cincinnati, Ohio). August 1988, 2.

Toy Times [(Newsletter) San Francisco International Toy ]. The Museum: Spring 1988, 4 pp.

"Toys That Last." First Magazine. December 1987, 96.

"Toys, Toys, Toys! A Holiday Buying Guide." Parenting. November 1987, 7480, 162163.

"How to Buy ToysEven for Children Who Aren't Your Own." Working Woman Weekend Winter 1987, 60.

Art of the Toy. Feature Presentation at the Minneapolis College of Art and Design, November 1987.

"City Kids/Suburban KidsToys for Everyone." Parent Guide [New York], 1987, 67.

"Back to Basics." San Francisco Chronicle, People Section, 20 December 1986.

"What's Hot In Toys and Good for Kids Too." Family Circle. December 1986, 6264, 8286.

"Guide to Toys for the Holidays and All Year Round." North Beach Now (Newspaper). December 1986, 34.

"Tips on Buying Toys." Parent's Guide. November 1986, 14.

"Weaknesses Still Exists in Quality Toys." Playthings Magazine. November 1986, 82.

"NO War Toys!" [The Way We Live section]. Detroit Free Press. 23 November 1986, 1, 3.

"Electronic Toys May Inhibit Child's Imagination." [ Small Talk section] Children's Business, September 1986, 88.(with Nolan Bushnell).

Series of Features for Parents Press, Colorado, 1984-1985.


  • Raising the WholeChild
  • Fun While Traveling
  • Gifted Children
  • Growing up with Play
  • Helping Your Child Learn.
  • Keeping in Touch with Our Children
  • On Child Care
  • Discipline Guidelines


"Helping Your Child at Home--Discipline Guidelines." Children's Entertainment. Los Angeles, 1984.

Getting Together with Board Games (Booklet). Springfield, MA.: Milton Bradley Co., November 1983.

Baby Things Catalog. Dakin Co., December 1982. [wrote copy and evaluated new products].

"Books for the Professional." Day Care and Early Education Magazine: 1974-1979. [Column of reviews of new books for each bi-monthly issue].

"A Brief Look at Day CarePast and Present." Staff Employee Council Publication, University of California, San Francisco, Vol. 2, No. 2. February 1978.

"Mother's Expectations of Child Care." Young Children. May 1977, 25-35.

"Day Care: The Forgotten Priority." National Elementary Principal. Arlington, VA. Vol. 55, No. 6, JulyAugust 1976.

"From Stepparent to Real Parent." Parent's Magazine, N. Y. Vol. 51, No. 6, June 1976.

"Choosing Child Care" [Excerpt] Parent's Magazine, N.Y.Vol. 51, No. 5, May 1976 [special insert].

"Child Care Services: Should the Public Provide Them?" Phi Delta Kappa, Bloomington, Indiana, Vol.57, No. 8, April 1976.

"Child Care in The Public Schools: An Interview with Albert Shanker." Day Care and Early Education Magazine, N.Y., Vol. 3, No. 1, SeptemberOctober 1975.

"Child Care in The Workplace" in Humanizing the Workplace, (Ed). Dr. Roy Fairfield. Buffalo: Prometheus Press, 1974, 215-222. (Cloth)

"Child Care from a Parent's Perspective." Children's House. Caldwell, N. J., Vol. 11, No. 2, Summer 1974.

"What Mothers Want From Child Care." Day Care and Early Education. N. Y., Vol. 1, No 4, April 1974.

"Child Care: A Cruel Hoax." The Humanist Magazine. Buffalo, N. Y., Vol. 32, No. 6, 1929, December 1972.

"Unmet Needs in Child Care." [Perspective] San Francisco Magazine, November 1972.

"Federally Sponsored Child Care." [An in-depth analysis of federal programs] .Chapter 6 in Child Care: Who Cares? Foreign and Domestic Infant and Early Childhood Development Policies. (Ed.) Pam Roby. New York: Basic Books, 1975, 172190 (Cloth) ISBN 0-4650-098-32.

"The Need for Day Care for the Children of Federal Employees." Testimony to the Select Subcommittee on Education and Labor, in Hearings on Child Care, HR 13520, Comprehensive Preschool Education and Child Care Act of 1969, Congressman John Brademas, presiding. U. S. Government Printing Office, 10 pp.

Miscellaneous Writing, Editing and Products

Audio Tapes:

"Tips on Toys." MaxSound; Seattle: 1989. [Information on toy selection from babies to older children.] $9.95.

"Tips on Choosing Child Care." MaxSound; Seattle: 1992. [Information on how to locate the best child care.) $9.95.

Getting Together with Board Games. [A brochure for parents] Prepared as part of spokesperson role for the Milton Bradley Company, 1984, 8 pp.

The Children Are Waiting. [Writer and producer] 30 minute original TV documentary for KQED(Channel 9); April 1974 for "The Week of the Child" Celebration (NAEYC). Filmed on location and in the studio. [Included single parents, high school students, latch key children, and the politics of child care with California State Senator Milton Marks.]

"Proceedings of Seminars on Physical Education and Recreation for the Mentally Retarded." (Editor) Spring,1967, Joseph P. Kennedy, Jr. Foundation and Southern Regional Education Board, Washington, D. C. Produced report based on series of conferences. Led to Special Olympics.

NVGA Bibliography of Current Occupational Literature. (Editor) American Personnel and Guidance Association, 1963, 120 pp. The only guide of its kind at the time.

Counselor Education: A Progress Report. (Editor) American Personnel and Guidance Association, 1962.

News and Views. (Writer/editor). Branch NewsletterAmerican Personnel and Guidance Association, 19621963.

Career Opportunities in the Peace Corps. (Writer/editor). [First booklet about selecting the new program.] 1963.

Film Festival Program. (Coordinator, evaluator and writer). For The American Personnel and Guidance Association and the American Psychological Association, 1962-1963.

Please see resume for more specific information.

Interviews include international, national and local publications, magazines, newspapers, books, TV and radio.

Presentations include professional, student and parent groups throughout the US.

For Interviews and/or Presentations:

For more information, please contact Dr. Auerbach:

Phone Number: 510-540-0111
Fax Number: 510-540-0171
E-mail Address:
Website URL:
Mail Address:: 268 Bush Street
  San Francisco, CA 94104